Conclusion

ShopRite’s Computer Generated Ordering system is beneficial to the company’s daily operations, especially in terms of productivity, sales and forecasting. The system has changed very little since it entered the stores. Upgrades for the system hasn’t been far out of ShopRite’s mind, however, ShopRite has spent little money on new software/hardware for the system. Which begs the question of when a newer system is essential for them. ShopRite methods of “taking care of” the systems flaws and/or misses are becoming more strenuous. But even these methods are not 100%. A Newer, more focused system should be implemented to better serve the consumers and ensure stocks of products are ideal. The company recognizes that their customers are changing, so they must modify business processes to ensure maximum future sales and customer satisfaction. ShopRite appears to be on the right track. Their efforts are certainly the reason they are the highest grossing supermarket brand in New Jersey.